The  Beatnik has enjoyed magnificent success for the past few years. The story of this mule actually pre-dates this all by about 30 years though.

The Beatnik was first released as part of Reebok's push into the burgeoning hiking trend of the early 90s – debuting in the Japanese market. Since then the Beatnik has become a favourite of influential creatives and cool people of the internet thanks to the utilitarian looks and comfort.